Pricing and what each plan costs
Panelbot plan prices, included conversation volumes, and which plan fits your customer count. Lite, Starter, Growth, and Scale, billed monthly or yearly.
What Panelbot costs
Four plans, priced on how many AI conversations you need each month. Every plan runs the same assistant with the same diagnostic range. Nothing is feature-gated by price except the live Chat Dashboard and white-label, which start at Growth.
Yearly billing is ten times the monthly price, so two months are free.
| Plan | Monthly | Yearly | Effective monthly on yearly | Conversations a month | Good for |
|---|---|---|---|---|---|
| Lite | $29 | $290 | $24 | 75 | Roughly your first 100 customers |
| Starter | $99 | $990 | $83 | 600 | Up to around 500 customers |
| Growth | $299 | $2,990 | $250 | 2,000 | Into the low thousands of customers |
| Scale | $799 | $7,990 | $666 | 7,000 | 5,000 customers and up |
Prices are in US dollars and do not include sales tax or VAT. Where we are required to collect tax it appears as its own line at checkout.
What you get on every plan
- The full AI engine. The same assistant, the same range of hosting problems, on every plan. Lite is not a cut-down version.
- Unlimited servers. Add as many cPanel and DirectAdmin servers as you run. We never charge per machine.
- Unlimited team seats. We meter conversations, not people. Invite your whole team on any plan.
- Unlimited knowledge base articles for your own policies and answers.
- All integrations, including CloudLinux, Imunify360, JetBackup, and Softaculous.
What changes as you move up
Lite and Starter. When a conversation needs a human, it files as a ticket in your billing portal with the full context attached. The widget carries a small “Powered by Panelbot” badge.
Growth adds the live Chat Dashboard, so your team can take over a conversation while it is happening rather than picking it up later as a ticket, and white-label, so the widget and dashboard carry your brand alone with no Panelbot badge.
Scale adds priority onboarding with a rollout review, and help with custom integration work.
Choosing between them
Match the conversation volume to your monthly support load, not to your customer count alone. Customer count is a rough guide because how much support your customers generate varies enormously between a managed WordPress host and a bare VPS provider.
A practical way to size it: look at how many first-line tickets you handled last month, the password resets, email setup questions, and “my site is down” reports. That number is close to the conversation volume you will use, because those are the conversations Panelbot takes.
If you land between two plans, start lower. Moving up mid-cycle is one click and credits what you already paid, and you can top up without changing plan at all.
If you go over your included volume
Nothing breaks and you are never charged an automatic overage. You either buy a top-up bundle of 100 conversations for $50, which never expires and is used only after your plan’s monthly allowance runs out, or you move up a plan. See Usage and credits for how the counting works.
Trials
Every plan starts with a 14 day trial that includes 30 conversations. A card is required to start, and you can cancel in one click before it converts. Full detail is in Trial terms.
Enterprise
Above Scale, or with requirements that do not fit a standard plan, such as a contractual SLA or unusual compliance needs, pricing is a conversation. Talk to our team.
What we do not do
We do not run coupon codes, and neither the assistant nor anyone in a chat can grant a discount or make a pricing commitment. The standing offers are the two on this page: yearly billing at two months free, and top-up bundles that never expire. Anything outside that, including Enterprise terms, goes through our team.