Pricing and what each plan costs
Panelbot prices and included conversation volumes for Free, Lite, Starter, Growth, and Scale, billed monthly or yearly, plus how to size a plan.
What Panelbot costs
Panelbot is $0 on the Free plan, then $29, $99, $249, or $799 a month, priced on how many AI conversations you need. Every plan runs the same assistant with the same diagnostic range, and the live Chat Dashboard is on all of them. The one feature gated by price is white-label branding, which starts at Starter. Beyond that, plans differ on volume: conversations, how many times you can publish your knowledge base in any 30-day window (5 on Free and Lite, 15 on Starter, 30 on Growth, no cap on Scale), and, on paid plans only, the option to buy extra chat bundles.
Yearly billing is ten times the monthly price, so two months are free.
| Plan | Monthly | Yearly | Effective monthly on yearly | Conversations a month | Knowledge base publishes per 30 days | Good for |
|---|---|---|---|---|---|---|
| Free | $0 | $0 | $0 | 30 | 5 | Putting real tickets through it before you pay |
| Lite | $29 | $290 | $24 | 100 | 5 | Roughly your first 100 customers |
| Starter | $99 | $990 | $83 | 600 | 15 | Up to around 500 customers |
| Growth | $249 | $2,490 | $208 | 2,000 | 30 | Into the low thousands of customers |
| Scale | $799 | $7,990 | $666 | 6,000 | No cap | 5,000 customers and up |
The Free plan needs no card. See Free plan terms.
Prices are in US dollars and do not include sales tax or VAT. Where we are required to collect tax it appears as its own line at checkout.
What you get on every plan
- The full AI engine. The same assistant, the same range of hosting problems, on every plan. Free is not a cut-down version.
- The live Chat Dashboard. Your team can take over any conversation in real time, on every plan including Free.
- Unlimited servers. Add as many cPanel and DirectAdmin servers as you run. We never charge per machine.
- Unlimited team seats. We meter conversations, not people. Invite your whole team on any plan.
- Your own knowledge base, for your policies and answers. Articles are unlimited to write and revise; how many times you can publish in any 30-day window rises with the plan.
- All integrations, including CloudLinux, Imunify360, JetBackup, and Softaculous.
What changes as you move up
Free and Lite carry a small “Powered by PanelBot” badge on the widget. That badge is part of how those plans stay this cheap.
Starter adds white-label, so the widget and dashboard carry your brand alone with no Panelbot badge. Growth and Scale include it too.
Growth and Scale add volume, and nothing else over Starter on the feature side. Move up when the conversations run out.
Scale adds priority onboarding with a rollout review, and help with custom integration work.
Choosing between them
Match the conversation volume to your monthly support load, not to your customer count alone. Customer count is a rough guide because how much support your customers generate varies enormously between a managed WordPress host and a bare VPS provider.
A practical way to size it: look at how many first-line tickets you handled last month, the password resets, email setup questions, and “my site is down” reports. That number is close to the conversation volume you will use, because those are the conversations Panelbot takes.
If you land between two plans, start lower. Moving up mid-cycle is one click and credits what you already paid, and you can top up without changing plan at all.
If you go over your included volume
Nothing breaks and you are never charged an automatic overage. On a paid plan you either buy a top-up bundle of 100 conversations for $50, which never expires and is used only after your plan’s monthly allowance runs out, or you move up a plan. On Free, bundles are not available: you wait for the monthly reset or move to a paid plan. See Usage and credits for how the counting works.
Starting free
The Free plan is 30 conversations a month with no card, on unlimited servers, for as long as you want it. Paid plans do not include a trial period: you add a card, pick a plan, and billing starts that day. Start free on WHMCS or Blesta is the setup path, and Free plan terms has the full detail.
Enterprise
Above Scale, or with requirements that do not fit a standard plan, such as a contractual SLA or unusual compliance needs, pricing is a conversation. Talk to our team.
What we do not do
We do not run coupon codes, and neither the assistant nor anyone in a chat can grant a discount or make a pricing commitment. The standing offers are the two on this page: yearly billing at two months free, and top-up bundles that never expire. Anything outside that, including Enterprise terms, goes through our team.
Related
- Compare Panelbot plans for what each plan includes, feature by feature.
- Free plan terms and the 30-chat limit for how the card-less plan works.
- Usage, quotas, and credits for how conversations are counted and when quotas reset.
- Discounts and offers for yearly billing and top-up bundles.